Offer Personalization To Increase Chatter
February 9th, 2009
getting people to chat about your book will help you increase sales later on down the road. Give people and students something to chat about by offering different ways to personalize the yearbook. The more you can get people to gossip about your book the higher your sales will be when they finally go on sale. Try offering ways to personalize the book by offering a raffle at various events to have a personal profile in the yearbook. People love to be part of something exclusive and this will give them a reason to attend fund raising events. Try offering a limited amount of profiles like 5-10 depending on how big you want them to be. Students will love to be showcased in your yearbook. Not all will love the idea but many will strive to be in one of those parking spaces for every to see.
