Sponsored Yearbook Publishing: Why You Need It
June 13th, 2008
Yearbook publishing isn´t cheap and if you end up with too few students buying yearbooks, there could be very little profit, if any. That´s where a yearbook publishing sponsor, or two or three, can come in very handy, ensuring that you have the money to get the publishing done and still earn enough to make it all worth while.
Finding a yearbook publishing sponsor shouldn´t be terribly difficult. Look at some of the businesses in your area and offer them the opportunity. You might want to prepare a special package that will contain all information needed, including a mockup of what the sponsor yearbook layout will look like. In your fake page layout, include everyone you are hoping will help you out.
Often, students do the best job of convincing potential sponsors. Let them know that with their contribution, they will receive lifelong publication in the yearbook and will also receive one for their personal collection.
Yearbook publishing sponsors should really be featured within the school book, after all, they are the ones who made it possible. You may want to feature a different business per section by adding a “This Section Sponsored by . . .” title or footer, or have all the sponsors listed in one layout which can be at the front or back of the yearbook.
